The Last California Frontier
It is common sense that anyone would want to live and work on the Central Coast. The challenge for those who have already settled here is to cherish the past, while juggling future growth and prosperity.

The Rebel's Last Ride
Nearly half a century ago this month, the legendary Hollywood actor James Dean met his fate on a dark and lonely Central Coast highway. His legacy has achieved icon status – his place of death a reputation for danger.

We Look Marvelous
Shopping trips to San Francisco or LA are optional because we've got it all right here – from clothing for every occasion, to home furnishings for every style. We visit a few of the master merchandisers bringing you the latest selections, and offering distinctive looks and ideas.

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